Creating a recruiting firm website that Google loves takes a little bit of work, but the results are worth the effort.

What’s the point of having a website if Google doesn’t love it? After all, Google is consistently the number one search engine across the globe, and research shows that roughly 70 percent of all job hunts start with a Google search. Why shouldn’t your firm show up in the top results? Creating a website that…

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We've gathered a handful of new books for recruiters we recommend to read in 2021 to enhance your working knowledge of the recruiting space.

As we transition back into professional lives that resemble either a pre-pandemic office model or a new productive remote option, educating yourself on the upcoming and changing industry ahead is a must. Here are a handful of newly-released books for recruiters we recommend to read in 2021 to enhance your working knowledge of the recruiting…

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Recruiting chatbots assist recruiters by replicating many of the basic communication tasks recruiters are typically responsible for.

Ever since humans learned about the phrase ‘artificial intelligence,’ there’s been a fear that, eventually, these robots will take over everyone’s jobs. Though many industries have already adopted AI-backed automation, it is now creeping into the recruiting world. Recruiting is such a personal industry, how could this be? Like any tool, recruiting chatbots are meant…

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In a crowded market, recruiters must do anything they can to stay one step ahead of the rest. Here are 10 recruiter website SEO tips.

Each month, Google processes more than 300 million job-related searches. Based on that statistic alone, recruiters can no longer ignore the power of search engine optimization (SEO). When done properly, recruiter website SEO can bring many benefits to any recruiting business, such as advancing your online visibility, improving your rankings and increasing the quality and…

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when you are a recruiter trying to get in front of the hiring decision maker, you don’t have time for nonsense—you need results.

Sometimes, trying to get to the decision maker can be a mystery of sorts. A string of successful phone calls with promising answers end up being with the wrong person and now mean nothing. It’s not necessarily your fault; when given the opportunity, we all like to pretend to be someone with more authority than…

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Good content writing inspires and moves an audience to take action with your brand. But how do you know if it's time to hire a content writer?

You may have heard the commonly used marketing phrase coined by Bill Gates, “Content is king.” This was true when he said it in 1996, and it’s still true today. But what is “content” and how can a company use content writing to its advantage?  What is content writing?  Content writing is the process of…

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Last year, we learned the importance of a digital presence. Never in modern history have we as a society had to solely rely on digital tools to continue our day-to-day lives safely and successfully. Now, COVID-19 numbers are down and most of us are returning to a sense of normality at work, but what does…

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Zoom fatigue describes the tiredness, worry or burnout associated with overusing virtual platforms of communication. And it is very real.

Ah… Zoom. It was THE app of 2020 and, as society shifts into a new way of doing business, it looks like it’s here to stay for quite some time. As of March 2020, Zoom had over 2.13 million downloads, doubling the number of downloads from the month before. It has completely changed how some…

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The faster, the better, right? Not when it comes to marketing. Studies show a slow consistent marketing plan is the way to go.

The faster, the better, right?  We want our pizza delivered in 30 minutes or less. We hate waiting in the fast food drive-thru for too long. We don’t even want to sit through commercials anymore thanks to streaming services. We want instant gratification. It’s the way of the world these days—and we have no plans…

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