March Madness never fails to deliver surprises, and 2024 was no exception. Last year’s tournament saw NC State emerge as a true Cinderella story, making an improbable run to the Final Four as a No. 11 seed—their first appearance at that stage since 1983. Few expected them to survive the early rounds, but they toppled powerhouse teams like No. 6 Texas Tech, No. 2 Marquette and No. 4 Duke, proving that perseverance and teamwork can matter more than pre-tournament rankings. 

And then there was Oakland University, a No. 14 seed with seemingly little chance against No. 3 Kentucky in the opening round. But Oakland pulled off one of the biggest upsets of the tournament, winning 80-76 and sending the Wildcats home early. These teams weren’t expected to go far, but through grit, smart strategy and undeniable determination, they exceeded expectations and etched their names in March Madness history. 

Underdog basketball teams have a way of surprising us—and so do underdog candidates. Sometimes the best hire isn’t the one with the perfect resume, the Ivy League degree or years of experience at a big-name company. Instead, it’s the candidate who’s hungry to prove themselves, adaptable and ready to exceed expectations. 

As a recruiter, you’re not just matching skills to job descriptions—you’re the client’s bracketologist, analyzing candidates beyond their surface stats. While hiring managers may be drawn to the top-seeded “safe picks,” it’s often the determined, overlooked candidate who ends up being the best long-term hire. Here’s how you can help convince your clients to give the underdog a shot. 

Why Underdog Candidates Deserve a Shot 

Just like NC State and Oakland University shattered expectations in the 2024 tournament, underdog candidates often bring the same grit, adaptability and team-first mentality to the workplace. These are the candidates who may not have the most traditional resumes, but they have something even more valuable—determination, coachability and an unwavering work ethic. 

They’re True Team Players 

Underdog candidates who have spent years at a single company or in a single role have proven commitment and loyalty to their team. They’ve watched colleagues come and go, adapted to new leadership and challenges and learned how to work with different personalities and work styles. They’re patient, flexible and willing to step up when needed. Whether that means taking on extra work, mentoring new hires or filling in the gaps, they embody the team-first mentality that every successful company needs. 

They’ve Had Great Coaching 

Maybe their experience is limited, but their mentors and leaders saw potential in them—and that speaks volumes. Strong coaching is a key factor in any team’s success, and candidates with glowing recommendations from past managers or mentors have likely been shaped into high performers. Just as a great basketball coach brings out the best in their players, a great leader has refined these candidates' instincts, sharpened their skills and positioned them for success wherever they go. 

They Understand Their Value 

Most underdogs know they’re underdogs. They’re aware their resume might not check every box, and they approach opportunities with humility and a hunger to prove themselves. These candidates work harder, learn faster and never take an opportunity for granted. They don’t come in overconfident or entitled—they’re just ready to compete, grow and win. 

Just like low-seeded teams can bust brackets, underdog candidates—when given the chance—can exceed expectations and become game-changing hires. Encouraging clients to look beyond resumes and focus on drive, adaptability and potential can turn an unlikely MPC (most placeable candidate) into their next MVP. 

Put an underdog in your hiring bracket—you just might come out on top. 

Give the Underdog a Platform to Shine 

Just as a Cinderella team needs the right stage to showcase their talent, underdog candidates need the right opportunities to stand out—and that starts with a strong digital presence. At Recruiters Websites, we specialize in building custom websites and digital marketing strategies that help recruiting firms identify, attract and connect with top talent—whether they’re the “top seed” or the hidden gem waiting to be discovered. From SEO-optimized content that highlights the qualities hiring managers might overlook to seamless integrations that enhance candidate tracking and engagement, we ensure your firm’s online presence is as competitive as the recruiters behind it. 

Just like recruiters analyze stats and potential, we dive deep into your brand, crafting a website that reflects your expertise and positions you as a leader in your industry. Whether you need a modernized website, stronger SEO, digital marketing support or better tools to manage candidate relationships, we tailor solutions that help you find and place more of those underdog candidates who are ready to exceed expectations. 

Let’s build your winning strategy. Contact Recruiters Websites today to create a digital presence that helps your firm attract and place the next great hire. 

And DON’T FORGET to sign up for the Recruiters Website NCAA Bracket Challenge today!