Webinar Marketing: The Do’s and Don’ts for Success

Webinar Marketing: The Do's and Don'ts for Success

Webinars have become a powerful tool for businesses to connect with their audiences, educate prospects and generate leads. In the digital age, where remote communication is increasingly prevalent, webinars offer a convenient and effective way to deliver valuable content and engage with a wide range of participants. However, for recruiting firms to make the most…

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Optimizing YouTube Videos for Search

Optimize your YouTube Videos for search

Nothing stings more than pouring hours of work into creating a YouTube video for your recruiting firm only to see it flop with poor search rankings and low view numbers. Assuming you’re creating relevant and interesting content, there are a few tips out there for optimizing YouTube videos for search, and we’ve gathered eight of…

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TikTok as a Search Engine: Why Recruiters Should be on TikTok

tiktok as a search engine

As a 24-year-old barely millennial, barely Gen Z (alternatively, a Zillennial), TikTok has been my guilty pleasure ever since COVID-19 shut down the world. Amidst all the dance routines, resume tutorials and easy-bake train wreck of pasta recipes that would give an Italian grandmother a heart attack, TikTok has easily replaced Google as the go-to…

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What is a Lead Magnet?

You might have heard of a “lead magnet,” but what makes a good lead magnet, and how can you use them to your recruiting firm’s advantage? 

You might have heard of a “lead magnet,” or you may have clicked on one without realizing what it was. But what makes a good lead magnet, and how can you use them to your firm’s advantage?  What is a Lead Magnet? A lead magnet compels visitors to visit your site to exchange information, like…

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Recruiting Podcasts For the Busy Recruiter

recruiting podcasts

Recruiters are busy people. From communicating with clients and tracking talent for any number of positions at any time, to the mundane day-to-day of keeping the books for your business up to date, you have a lot to do. A good recruiter also wants to take the time to learn new skills, embrace new processes…

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Recruiting Emails: Beyond the Basics

recruiting emails

Recruiters and companies have gone to great lengths to stand out when reaching out to candidates. Spotify recruiters have made entire playlists that spelled out a hidden message, telling the candidate “We need you!” and asking them to “Join the Band?” The president of gaming company Red 5 Studios sent 100 candidates a package filled…

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