When Social Media Fails, a Website Prevails

When Facebook went down, were connections able to find you online? Having a website for your recruiting firm has never been more necessary.

On October 4, 2021, time stood still.  Well, not quite. Facebook, Instagram and WhatsApp went down, taking much of us with them. It was the longest outage since 2008, and it seemed like it was never going to end. But it did. And our lives went back to normal, filled with mindless scrolling and posting…

Read More

Web Design vs Web Development: What’s the Difference?

Web design vs web development, what’s the difference? We break down these two positions because it's important to understand the difference.

Web design vs web development, what’s the difference? Both terms tend to become interchangeable when describing the website building process, but they are definitely not the same thing. While there are some firms, like ourselves, that have designers who can develop and developers who can design, that isn’t always the case, so it’s important to…

Read More

The Importance of Complete, Effective Feedback

Without effective feedback, projects can get bogged down as people try to figure out what certain comments actually mean.

“What do you think of this?” “It’s good.” Ugh. What a frustrating answer. Maybe even the most frustrating answer. Other top contenders include: “It’s bad.” “I like it.” “I don’t like it.” “It’s fine.”  You get the gist. As a content creator, giving and receiving feedback is one of the most important parts of my…

Read More

How to Create a Website Google Loves

Creating a recruiting firm website that Google loves takes a little bit of work, but the results are worth the effort.

What’s the point of having a website if Google doesn’t love it? After all, Google is consistently the number one search engine across the globe, and research shows that roughly 70 percent of all job hunts start with a Google search. Why shouldn’t your firm show up in the top results? Creating a website that…

Read More

Why Boutique Recruiting Firms Need a Website Even More Than The Big Guys

Social media isn't enough when you need to get your company out there, especially when you’re a boutique recruiting firm without a website.

In today’s world, it’s weird to think a business wouldn’t have a website, regardless of industry. Yet, an estimated 36 percent of small businesses have been slow getting online. Some business owners say they don’t have the skills, the time, or the money to build a website. But a surprising number say that they don’t…

Read More

What are Recruiting Chatbots, and Should I Have One?

Recruiting chatbots assist recruiters by replicating many of the basic communication tasks recruiters are typically responsible for.

Ever since humans learned about the phrase ‘artificial intelligence,’ there’s been a fear that, eventually, these robots will take over everyone’s jobs. Though many industries have already adopted AI-backed automation, it is now creeping into the recruiting world. Recruiting is such a personal industry, how could this be? Like any tool, recruiting chatbots are meant…

Read More

We’re Livin’ in a Digital World

Last year, we learned the importance of a digital presence. Never in modern history have we as a society had to solely rely on digital tools to continue our day-to-day lives safely and successfully. Now, COVID-19 numbers are down and most of us are returning to a sense of normality at work, but what does…

Read More

A Monster of a Website

A Monster of a Website

It was a dark and stormy night… The hiring manager picks up her smartphone looking, hoping to find someone, anyone who can help. The thunder crashes and the strobe of lightning flashes through her office window. She sees a shadow, hears a creak in the floor behind her. She turns.  Nothing there. She turns back…

Read More

Secure Website Hosting Done Well: We Have That

If you’re going to build a website that contains any category of private information, you simply have to have secure website hosting services. But keep in mind, not all website hosting services are created equal. The Firewall This term bounces around frequently in popular culture, and is a tech term even the uninitiated have probably…

Read More

Nah, you don’t need a great website.

Nah, you don't need a great website

Nah, you don’t need a great website.  It’s not important. It’s extra. It is just one more thing to go wrong in your day—just another thing you will have to fix down the road. Probably more trouble than it’s worth. What pathways, what access, what new organic opportunities could it offer that you can’t get…

Read More